Mobile application driven consumer engagement
Year: 2017
Type: article
Study design: Observational Study
Source: Telematics and Informatics
Authors: Asta Tarute, Shahrokh Nikou, Rimantas Gatautis
Institutions: Kaunas University of Technology, Åbo Akademi University
Language: English
Subfield: Information Systems and Management
Field: Decision Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2573206337