Work

Managing Multi- and Omni-Channel Distribution: Metrics and Research Directions

Year: 2017

Type: article

Source: Journal of Retailing

DOI: 10.1016/j.jretai.2016.12.003

Authors: Kusum L. Ailawadi, Paul W. Farris

Institutions: Dartmouth College, University of Virginia

Language: English

Topic: Supply Chain and Inventory Management

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2574459737

FWCI: 39.2

Cites: 49

Cited by: 467

Related to: 10