Year: 2017
Type: article
Study design: Observational Study
Abstract: There has been extensive communication research conducted from a leader’s point of view regarding how \nleaders form an integral part in organisations but not a lot of research investigating leadership, and specifically \nleadership communication from the viewpoint of employees (i.e. specifically as followers). \nThe purpose of the study is to investigate employee perceptions of leadership communication. This was firstly \ndone by conducting a literature review on key aspects and secondly through a newly developed e-mail survey \nquestionnaire conducted with employees of different South African business organisations. Quantitative data was \ncollected from three hundred and seventeen (317) employees as participants and the raw data was analysed \nusing statistical computer software. \nThe findings of the study were reported through descriptive statistics and a factor analysis. The study revealed \nthat South African employees perceive that leaders do not correctly utilise leadership communication and that \nleaders do not understand what it means to be a ‘communicating leader’. Organisations should therefore \nimplement training and development programmes for all individuals within leadership positions which will develop \ncommunicating leaders that are aware of what they are lacking and where they can improve themselves within \ntheir organisational environments.
Authors: Dawie Bornman, Gustav Puth
Institution: University of Pretoria
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2592302507