Work

Implementing ARCS Model to Design a Motivating Multimedia E-Book for Polytechnic ESL Classroom

Year: 2016

Type: article

Abstract: This paper describes the design of multimedia E-book (mE-book) based on the Keller’s ARCS Model of Motivational Design (1987). This paper also presented the implementation of mE-book as a motivating learning aid to promote ESL language learning in Polytechnic classrooms. Sixty (60) Polytechnic students experienced mE-book in their language classroom and their perceived motivation towards this learning material is measured using the Instructional Materials Motivation Survey (IMMS). This study is an attempt to adduce a scope for implementing multimedia in language learning in a motivating way for adult learners.

Source: Journal of Telecommunication Electronic and Computer Engineering (JTEC)

Author: Subashini Annamalai

Institution: Universiti Utara Malaysia

Language: English

Topic: English Language Learning and Teaching

Subfield: Education

Field: Social Sciences

Domain: Social Sciences

SDG: Quality education

Open Access status: green

OpenAlex ID: W2593768340

FWCI: 5.785

Cites: 14

Cited by: 21

Related to: 10