Emotional Response to Television Commercials: Facial EMG vs. Self-Report
Year: 1999
Type: article
Source: Journal of Advertising Research
Authors: Richard L. Hazlett, Sasha Yassky Hazlett
Institution: Johns Hopkins University
Language: English
Topic: Emotion and Mood Recognition
Subfield: Experimental and Cognitive Psychology
Field: Psychology
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2594496087