Year: 2009
Type: article
Abstract: This research begins with the assumption that Afghanistan should have a system that is suitable for the current economic, political, social and technological conditions of the country.Afghanistan is a young democratic country with strong social, religious and cultural values.To complement a growing commercial broadcasting sector, Afghanistan needs a structure for content production and distribution that is better integrated into its social structure.In terms of content, structure, operations and mission, this thesis presumes that a media system that serves the development process of the country based on Afghanistan's National Development Strategy (ANDS) will be best for Afghanistan.A centralized radio and television network with the capacity to reach the marginalized rural population that constitutes 85 percent of the population is recommended.The goal is to make media outlets and production facilities available in every village.In these locations, people will be invited to watch and participate in programming in close coordination with the community leaders.Formal educational, capacity building and public awareness programs will be designed based on the expectations and cultural sensitivities of the public.Unlike commercial broadcasters, the system of public service broadcasting (PSB) will involve the general population in ways that accommodate to their religion and culture.The idea is to use modern
Author: Haroon Rashid
Institution: Ohio University
Language: English
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2604493070