Early churn prediction with personalized targeting in mobile social games
Year: 2017
Type: article
Source: Expert Systems with Applications
Authors: Miloš Milošević, Nenad Živić, Igor Andjelković
Institutions: Union University, University of Nis, University of Belgrade
Language: English
Subfield: Marketing
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2608554340