Work

Place branding & place marketing 1976–2016: A multidisciplinary literature review

Year: 2017

Type: article

Study design: Systematic Review

Source: International Review on Public and Nonprofit Marketing

DOI: 10.1007/s12208-017-0181-3

Author: Renaud Vuignier

Institution: University of Lausanne

Language: English

Topic: Diverse Aspects of Tourism Research

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2611556361

FWCI: 21

Cites: 139

Cited by: 112

Related to: 10