Various Corporate Citizenships in BoP Markets
Year: 2013
Type: book-chapter
Abstract: ‘Access to energy is a major preoccupation for the 1.6 billion people who at present live without electricity. […] By setting out its solutions for access to renewable energies, Schneider Electric is reaffirming its social commitment to contribute to the improvement of the quality of life for populations ‘at the bottom of the pyramid’ and to facilitate access to care, treatment and education (Press release: ‘Electrification of the village of Marovato in Madagascar’, June 2009). Providing clean and responsible energy solutions for populations in situations of extreme poverty, such is the radically new challenge, listed as a Corporate Social Responsibility (CSR) initiative, taken up by a team of engineers from Schneider Electric, a global energy company specializing in industrial electrical equipment. Like other multinationals, Schneider Electric has become involved in the design of products affordable to the poorest populations of emerging countries. These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
Source: Palgrave Macmillan UK eBooks
Authors: Céline Cholez, Pascale Trompette
Language: English
Subfield: Business and International Management
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2505307592