Work

Resistance to Persuasion as a Consequence of Influence Attempts in Advertising and Non-Advertising Communications.

Year: 1986

Type: article

Source: Psychology: A Quarterly Journal of Human Behavior

Authors: Norbert Schwarz, Martin Kumpf, W. Bussmann

Language: English

Topic: Psychology of Social Influence

Subfield: Social Psychology

Field: Psychology

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2728139257

FWCI:

Cites:

Cited by: 23

Related to: 10