Year: 2017
Type: article
Abstract: The article considers development of corporate social responsibility policy of multinational corporations, and suggests changes to existing management practice in Ukraine. The article studies the typical characteristics affecting on the development of corporate social responsibility and proposes the development of policies to encourage the adoption of corporate social responsibility practices in Ukraine. The article outlines the positive public image of multinationals in corporate social responsibility in service sector, which enhances profitability models, and shows the benefits and values of the company’s activities and corporate investments in the society.
Author: Olga Nosova
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W2751431091