Work

Building B2B relationships via initiation contributors: Three cases from the Norwegian-South Korean international project business

Year: 2017

Type: article

Source: Industrial Marketing Management

DOI: 10.1016/j.indmarman.2017.09.027

Authors: Leena Aarikka-Stenroos, Lise Aaboen, Bernard Cova, Aron Rolfsen

Institutions: Tampere University of Technology, Norwegian University of Science and Technology, Kedge Business School

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Partnerships for the goals

Open Access status: closed

OpenAlex ID: W2767095429

FWCI: 2.961

Cites: 61

Cited by: 33

Related to: 10