Work

Balancing effectiveness and innovativeness in an innovation process: A case study at Volvo Car Group

Year: 2017

Type: dissertation

Abstract: Developing an innovation process itself is an innovation process.The cover image illustrates the process of innovation and thoughts we have had along the way.The colorful thoughts with a fish shape imitates the design thinking process with a continuous process of co-creation with people.Inspirations then jump out like a dynamic crap fish.Our final process image (Figure 24) also has a fish shape.Special thanks to Qiaoyi Tong for the cover design.

Source: Chalmers Publication Library (Chalmers University of Technology)

Authors: Yuxi Zhao, Heleri Berlokko

Language: English

Topic: Innovation and Knowledge Management

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Industry, innovation and infrastructure

Open Access status: green

OpenAlex ID: W2788612021

Cites: 62

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Related to: 10