Work

How Group Identification and Stereotype Content Determine the Effectiveness of Ads Portraying Positive Stereotypes

Year: 2017

Type: article

Source: ACR North American Advances

Authors: Linyun Yang, Tanya L. Chartrand, Gavan J. Fitzsimons

Language: English

Topic: Social and Intergroup Psychology

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2789074194

FWCI:

Cites:

Cited by:

Related to: 10