Work

Conceptualizing and communicating value in business markets: From value in exchange to value in use

Year: 2018

Type: article

Source: Industrial Marketing Management

DOI: 10.1016/j.indmarman.2018.01.018

Authors: Andreas Eggert, Wolfgang Ulaga, Pennie Frow, Adrian Payne

Institutions: Paderborn University, Arizona State University, The University of Sydney, UNSW Sydney

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2790720764

FWCI: 42.98

Cites: 99

Cited by: 257

Related to: 10