A Study on Acceptance Factors and Market Segmentation of Smart Device: Focused on UTAUT and Personal Innovativeness
Year: 2018
Type: article
Study design: Observational Study
Source: 대한경영학회지
Authors: Jibum Jung, Jongho Huh, Hyekyung Park, Community Chest of Korea, Bongsup Shin
Language: English
Subfield: Information Systems and Management
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2791058741
