Work

Most common heuristics and biases in nascent entrepreneurs’ marketing behavior

Year: 2018

Type: article

Source: Journal of Small Business & Entrepreneurship

DOI: 10.1080/08276331.2018.1427406

Authors: Pouria Nouri, Narges Imanipour, Kambiz Talebi, Mohammadreza Zali

Institution: University of Tehran

Language: English

Topic: Decision-Making and Behavioral Economics

Subfield: General Decision Sciences

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2794355752

FWCI: 1.452

Cites: 88

Cited by: 20

Related to: 10