Work

Integration of an Online Curriculum with a Real-World Exercise: A Step Beyond Traditional Classroom Teaching

Year: 2018

Type: article

Source: Journal of Advertising Education

DOI: 10.1177/1098048218768593

Authors: Lynda Maddox, Anthony Patino, Velitchka D. Kaltcheva, Dennis A. Pitta

Institutions: George Washington University, University of San Francisco, Loyola Marymount University, University of Baltimore

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W2802165878

FWCI: 2.012

Cites: 24

Cited by: 7

Related to: 10