Work

Lesbians’ assessments of gay advertising in France: not necessarily a case of ‘La Vie en Rose?’

Year: 2018

Type: article

Source: Journal of Marketing Management

DOI: 10.1080/0267257x.2018.1474242

Authors: Irena Descubes, Tom McNamara, Douglas Bryson

Institution: École Supérieure de Commerce de Rennes

Language: English

Topic: Media, Gender, and Advertising

Subfield: Gender Studies

Field: Social Sciences

Domain: Social Sciences

SDGs: Gender equality, Reduced inequalities

Open Access status: closed

OpenAlex ID: W2803752997

FWCI: 2.333

Cites: 78

Cited by: 16

Related to: 10