Work

Engaging Higher Education Learners With Transmedia Play

Year: 2018

Type: article

Source: Journal of Marketing Education

DOI: 10.1177/0273475318775138

Authors: Sonia Dickinson-Delaporte, Aneeshta Gunness, Hamish McNair

Institution: Curtin University

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W2804334408

FWCI: 0.335

Cites: 31

Cited by: 27

Related to: 10