Work

Retratos de genero nas noticias televisivas: uma analise das desigualdades por detras da representacao numerica

Year: 2018

Type: article

Abstract: This research is based on a reflection on the various studies that have highlighted gender asymmetries in media representations and the "symbolic annihilation"of women’s roles in the public sphere. Considering that the ideal of a participatory democracy assumes, among other things, the balanced inclusion of female and masculine voices, and taking into account the importance and credibility of news media as a public debate arena, we have chosen to focus our analysis in the television news programs of three main broadcasters – RTP1, SIC and TVI. For this purpose, we have developed a coding grid which was applied to a set of 1764 television news during a period of one year. The methodology used was designed to analyze gender social representations with regard to social roles and power relationships in the public sphere. In the analysis of the results obtained we have verified that the current portrayal of women and men in television news has been contributing to the reproduction and maintenance of gender stereotypes that tend to associate the men to work, productivity and power; and women to private life social roles, placing them mostly on the margins of the public sphere.

Source: Estudos em Comunicação

DOI: 10.20287/ec.n26.v1.a06

Authors: Escola Superior de Educação do Instituto Politécnico de Viseu, Paula Lobo, Rosa Cabecinhas

Institutions: Universidade Politécnica de Viseu, Fundação para a Ciência e Tecnologia, University of Minho

Language: Portuguese

Topic: Media, Gender, and Advertising

Subfield: Gender Studies

Field: Social Sciences

Domain: Social Sciences

SDGs: Gender equality, Reduced inequalities

Open Access status: diamond

Funder: Fundação para a Ciência e a Tecnologia