Work

Likes, Shares and Follows: Launching a Facebook Page for Your Academic Library

Year: 2017
Type: article
Abstract: This review provides (1) a discussion of best practices, including the content and frequency of posts, and (2) tips on how to get started on a library oriented page. Facebook is a powerful social media platform that, when used correctly, can have beneficial effects for academic library outreach and marketing. However, it is not a catch-all for engagement with students, staff, faculty, and the public. Engagement through Facebook needs to be carefully thought out and well-planned in order to meet the needs of library outreach and work toward the university and library strategic plan.
Author: Annie Jansen
Language: English
Open Access status: green
OpenAlex ID: W2809379761
FWCI: 0.843
Cites: 11
Cited by: 2
Related to: 10