Work

Evaluation of the SnapChat mobile social networking application for breast cancer awareness among Saudi students in the Dammam Region of the Kingdom of Saudi Arabia

Year: 2018

Type: article

Abstract: PURPOSE: The main aim of this study was to investigate the feasibility and the effectiveness of the SnapChat social networking mobile application in increasing the awareness of breast cancer among the Saudi female students in the Dammam region of Saudi Arabia. PATIENTS AND METHODS: An intervention study was carried out with 200 participants divided among 2 groups: a control group and an intervention group. The control group did not receive any awareness materials, and the intervention group received awareness about breast cancer through SnapChat using videos, texts, and pictures. A questionnaire-based survey was conducted at the beginning and at the end of the study to assess the change in the awareness among the participants. RESULTS: =0.001. The mean knowledge was found to be increased from 8.7±2.8 to 14.8±3.01 (mean ± SD). CONCLUSION: The SnapChat mobile social networking application can be effectively used in creating breast cancer awareness among the Saudi population.

Source: Breast Cancer Targets and Therapy

DOI: 10.2147/bctt.s166135

Authors: Turki M Alanzi, Alanoud Alobrah, Reem Alhumaidi, Shahad Aloraifi

Institution: Imam Abdulrahman Bin Faisal University

Language: English

Topic: Social Media in Health Education

Subfield: Health

Field: Social Sciences

Domain: Social Sciences

SDG: Good health and well-being

Open Access status: gold

Estimated APC paid: $2,320