Work

Marketing Pinotage to South African student millennials

Year: 2018

Type: article

Study design: Observational Study

Source: International Journal of Wine Business Research

DOI: 10.1108/ijwbr-03-2017-0013

Authors: Margaux Vannevel, Nick Vink, Jeanne Brand, Valeria Panzeri

Institution: Stellenbosch University

Language: English

Topic: Wine Industry and Tourism

Subfield: Tourism, Leisure and Hospitality Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2830815607

FWCI: 4.689

Cites: 42

Cited by: 7

Related to: 10