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Comparative Approaches for Spurring Innovative Opportunities in Base-Of-The-Pyramid Markets

Year: 2018

Type: conference-abstract

Source: Academy of Management Proceedings

DOI: 10.5465/ambpp.2018.11082abstract

Authors: David Gras, Geoffrey Kistruck, Yohannes Neda, Garry D. Bruton

Language: English

Topic: Innovation and Socioeconomic Development

Subfield: Business and International Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDGs: Decent work and economic growth, No poverty

Open Access status: closed

OpenAlex ID: W2852497513

Cites:

Cited by: 1

Related to: 10