Effective Verbal Persuasion in Prayer, Business, and Teaching
Year: 2016
Type: article
Abstract: What verbal techniques – persuasion, explanation and evaluation – yield superior results? Answers to this question are taken from the education, business and prayer literature. We show that the best verbal approaches i) focus on the future, ii) attribute causes that are internal and controllable like effort, iii) advocate sub-goals that are specific and achievable short term and iv) use imagery focusing on emotions of mastery and enjoyment. Three theories – attribution theory, goal setting theory and imagery studies – are used to justify the results.
Author: Russell Jay Hendel
Language: English
Subfield: Social Psychology
Field: Psychology
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2896131356