Work

Cross-cultural promotional competence: a comparison of student and DMO marketing text

Year: 2018

Type: article

Source: Journal of Teaching in Travel & Tourism

DOI: 10.1080/15313220.2018.1536529

Author: Gregory L. Friedman

Institution: Showa Women's University

Language: English

Topic: Hospitality and Tourism Education

Subfield: Tourism, Leisure and Hospitality Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W2898513715

FWCI: 2.344

Cites: 53

Cited by: 6

Related to: 10