Work

Consumer affects when making undesirable purchases to meet the minimum purchase requirement: Decision‐related variables as moderators

Year: 2018

Type: article

Source: Journal of Consumer Behaviour

DOI: 10.1002/cb.1745

Author: Hsuan‐Hsuan Ku

Institution: Soochow University

Language: English

Topic: Decision-Making and Behavioral Economics

Subfield: General Decision Sciences

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2902852810

FWCI: 0.628

Cites: 54

Cited by: 10

Related to: 10