Work

Country-of-origin effects on industrial purchase decision making: a systematic review of research

Year: 2018

Type: review

Study design: Systematic Review

Source: Journal of Business and Industrial Marketing

DOI: 10.1108/jbim-07-2017-0169

Author: Birce Dobrucalı

Institution: İzmir University of Economics

Language: English

Topic: Consumer Behavior in Brand Consumption and Identification

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2903889919

FWCI: 0.776

Cites: 68

Cited by: 33

Related to: 10