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Interactive entertainment companies. Financial effectiveness tendencies

Year: 2018
Type: article
Abstract: The article analyse effectiveness of assets usage and financial flows in the context of profit generation by the publicly traded companies of the interactive entertainment sector and their capitalization growth. In the research the biggest American and European companies have been considered in light of their revenues and business model of programming together with publishing: Activision Blizzard, Electronic Arts, Ubisoft oraz Take-Two Interactive. There have been a few financial effectiveness ratios proposed in connection to fundamental analysis of stock market companies.
Language: English
Subfield: Accounting
Open Access status: hybrid
OpenAlex ID: W2907421327
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