Service with Emoticons: How Customers Interpret Employee Use of Emoticons in Online Service Encounters
Year: 2018
Type: article
Source: Journal of Consumer Research
DOI: 10.1093/jcr/ucy016
Authors: Xueni (Shirley) Li, Kimmy Wa Chan, Sara Kim
Institutions: Hong Kong Baptist University, University of Hong Kong
Language: English
Subfield: Linguistics and Language
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2908893473