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Is it Safe to Call Something Safe? The Law of Puffing in Advertising

Year: 1987

Type: article

Source: Journal of Public Policy & Marketing

DOI: 10.1177/074391568700600111

Author: Joshua Honigwachs

Institution: Yeshiva University

Language: English

Topic: Legal principles and applications

Subfield: Law

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2909292665

FWCI: 16.65

Cites: 14

Cited by: 12

Related to: 10