Work

A “New and Improved” View of Puffery

Year: 1990

Type: article

Source: Journal of Public Policy & Marketing

DOI: 10.1177/074391569000900106

Author: Jef I. Richards

Institution: The University of Texas at Austin

Language: English

Topic: European and International Contract Law

Subfield: Law

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2910277987

FWCI: 22.84

Cites: 27

Cited by: 32

Related to: 10