Work

Neuromarketing y odontología: Influencia de estímulos olfativos en pacientes quirúrgicos en Clínicas Dentales

Year: 2018

Type: dissertation

Abstract: The present work evidences the level of stress of a dental patient before a surgical procedure \nand how the aroma influences the decrease of it, which allows to improve the experience \nin the dental office. The results were obtained through the use of a portable electroencephalogram \n(EEG), which provides the level of stress. The research showed that a citrus \naroma is more effective in men, whereas a vanilla smell is more effective in women and \nthat the group most sensitive to the effect of odor are people between 38 to 54 years.

Source: Re-Unir (International University of La Rioja)

Author: Carlos Andrés Molina-Santillán

Language: Spanish

Topic: Dental Anxiety and Anesthesia Techniques

Subfield: Oral Surgery

Field: Dentistry

Domain: Health Sciences

SDG: Good health and well-being

Open Access status: green

OpenAlex ID: W2910672361

Cites:

Cited by: 1

Related to: 10