Work

Does Persuasive E-commerce Website Influence Users’ Acceptance and Online Buying Behaviour? The Findings of the Largest E-commerce Website in Malaysia

Year: 2019

Type: book-chapter

Study design: Observational Study

Source: Lecture notes in information systems and organisation

DOI: 10.1007/978-3-030-10737-6_17

Authors: N. A. Abdul Hamid, C. H. Cheun, N. H. Abdullah, M. F. Ahmad, Y. Ngadiman

Institution: Tun Hussein Onn University of Malaysia

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2912177702

FWCI: 7.871

Cites: 35

Cited by: 18

Related to: 10