Work

Donation appeals rewarding fitness in the context of CSR initiatives

Year: 2019

Type: article

Source: Journal of Services Marketing

DOI: 10.1108/jsm-12-2017-0421

Authors: Sungwoo Choi, Anna S. Mattila, Donna Quadri-Felitti

Institution: Pennsylvania State University

Language: English

Topic: Corporate Social Responsibility Reporting

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Good health and well-being

Open Access status: closed

OpenAlex ID: W2926544758

FWCI: 4.614

Cites: 35

Cited by: 28

Related to: 10