The effects of health narratives: Examining the moderating role of persuasive intent
Year: 2019
Type: article
Source: Health Marketing Quarterly
Authors: Weirui Wang, Fuyuan Shen
Language: English
Topic: Media Influence and Health
Subfield: Literature and Literary Theory
Field: Arts and Humanities
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2941467597