Is Talking About the Future a Curse or a Blessing? The Effects of Future-Focused Message Framing on Fundraising Performance
Year: 2019
Type: article
Authors: Yu-Ting Lin, Wanxin Wang, Her-Sen Doong
Institutions: Imperial College London, National Chiayi University
Language: English
Subfield: Management Information Systems
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2955973209
