Determinants of Attendance in Major League Soccer
Year: 2019
Type: article
Abstract: This study examines the determinants of Major League Soccer team attendance during the league’s recent era of growth. Estimates indicate that regular-season on-field performance is positively associated with attendance, but the returns to success are diminishing. Positive novelty effects are identified for newer teams and soccer-specific stadiums but not for stadium age. Income is positively associated with attendance, indicating that MLS matches are a normal good. Population size, the Hispanic share of population, the presence of other major-league franchises, and the number of designated players on a team do not appear to be strong determinants of seasonal attendance.
Source: Journal of Sport Management
Author: John Charles Bradbury
Institution: Kennesaw State University
Language: English
Subfield: Economics and Econometrics
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2965467480