Work

Helpful hypocrisy? Investigating ‘double-talk’ and irony in CSR marketing communications

Year: 2019

Type: article

Source: Journal of Business Research

DOI: 10.1016/j.jbusres.2019.08.048

Authors: Sarah Glozer, Mette Morsing

Institutions: University of Bath, Stockholm School of Economics, Copenhagen Business School

Language: English

Topic: Corporate Social Responsibility Reporting

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2969989024

FWCI: 8.074

Cites: 80

Cited by: 39

Related to: 10