Work

Marketing in emerging markets: a review, theoretical synthesis and extension

Year: 2019

Type: article

Source: International Journal of Emerging Markets

DOI: 10.1108/ijoem-04-2017-0130

Author: Justin Paul

Institution: University of Puerto Rico System

Language: English

Topic: International Business and FDI

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2973706198

FWCI: 38.11

Cites: 115

Cited by: 265

Related to: 9