Mediating role of brand app trust in the relationship between antecedents and purchase intentions-Iranian B2C mobile apps
Year: 2019
Type: article
Study design: Observational Study
Source: Journal of Management Analytics
Institution: Shanghai Jiao Tong University
Language: English
Subfield: Information Systems and Management
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2993071572