The Effects of Online and Face-to-face Experiential Value Co-creation on Tourists’ Wellbeing
Year: 2019
Type: article
Study design: Observational Study
Abstract: As the rapid and sustained development of the information communication technology (ICT),
tourists can be constantly connected with their original environment. ICT has changed the
travel experience which may further influence their satisfactions and wellbeing. The aim of
this study is to investigate the impact of online and face-to-face experiential value co-creation
on the wellbeing of tourists by using a mixed-methods approach. After introducing scales
developed by interviews into a PLS-SEM model, this study reveals that both online and faceto-face experiential value co-creation has positive impact on satisfaction and wellbeing. The
trade-off between the two types of co-creations is not significant.
Source: Ereview of tourism research
Authors: Daisy X.F. Fan, Anyu Liu
Institutions: Bournemouth University, University of Surrey
Language: English
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W3004797931