Work

B2C electronic commerce: development in eastern Europe, risks and effect of institutional displacement

Year: 2019

Type: article

Abstract: The goals. The formation of the global information economy is closely linked to the emergence and growth of the e-commerce market. So, the goals of the article are to identify the main trends in the B2C e-commerce market in Eastern Europe and to characterize potential risks as a result of its further growth.

Source: Management and Entrepreneurship in Ukraine the stages of formation and problems of development

DOI: 10.23939/smeu2019.01.122

Authors: G.Т. Piatnytska, О.М. Hryhorenko

Language: English

Topic: E-commerce and Technology Innovations

Subfield: Business and International Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Decent work and economic growth

Open Access status: bronze

OpenAlex ID: W3008348462

FWCI: 3.146

Cites: 3

Cited by: 12

Related to: 10