Work

A Theoretical and Empirical Evaluation of Price Deals for Consumer Nondurables

Year: 1981

Type: article

Source: Journal of Marketing

DOI: 10.1177/002224298104500111

Authors: Robert C. Blattberg, Gary D. Eppen, Joshua Lieberman

Institution: University of Chicago

Language: English

Topic: Supply Chain and Inventory Management

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3021218895

FWCI: 2.186

Cites: 5

Cited by: 357

Related to: 10