Work

A Study on the characteristics of Brand Communication Strategies in Gucci Fashion Films: Focused on Creative Director Alessandro Michele

Year: 2020

Type: article

Source: Journal of Korean Traditional Costume

DOI: 10.16885/jktc.2020.03.23.1.51

Authors: Yoo-Kyung Son, Mi-Young Kim

Language: English

Topic: Cultural and Historical Studies

Subfield: Visual Arts and Performing Arts

Field: Arts and Humanities

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3021299748

FWCI: 8.995

Cites:

Cited by: 4

Related to: 10