The mediating role of visitor satisfaction in the relationship between museum experience and word of mouth: evidence from Italy
Year: 2020
Type: article
Study design: Observational Study
Source: The TQM Journal
Institutions: University of Salerno, University of Urbino, University of Verona
Language: English
Subfield: Museology
Field: Arts and Humanities
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W3042054468