Year: 2020
Type: article
Abstract: A growing amount of media is paid for by its consumers through their very consumption of it. This new media is highly interactive and requires some form of computing for its operation (Logan, 2010). Examples include the services offered by Facebook, Instagram, Snapchat, and YouTube. As these examples suggest, much new media is funded primarily through advertising, which has been optimized using Big Data.
Authors: Clinton Castro, Adam Pham
Language: English
Topic: Digital Media and Philosophy
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W3043328843