Work

The influence of Public University library service quality and library Brand image on user loyalty

Year: 2020

Type: article

Study design: Observational Study

Source: International Review on Public and Nonprofit Marketing

DOI: 10.1007/s12208-020-00269-w

Authors: Kojo Kakra Twum, Andrews Agya Yalley, Gloria Kakrabah-Quarshie Agyapong, Daniel Ofori

Institutions: University of Cape Coast, Presbyterian University, Ghana

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3104868191

FWCI: 2.971

Cites: 82

Cited by: 23

Related to: 10