Work

Forecasting methods for marketing

Year: 1987

Type: article

Source: International Journal of Forecasting

DOI: 10.1016/0169-2070(87)90029-x

Authors: J. Scott Armstrong, Roderick J. Brodie, Shelby H. McIntyre

Institutions: University of Pennsylvania, University of Canterbury, Santa Clara University

Language: English

Topic: Forecasting Techniques and Applications

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3122804264

FWCI: 8.459

Cites: 141

Cited by: 76

Related to: 10